PDT-BusSMU-01 - eSports Business Management Certificate
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Course Description
The eSports industry is taking off around the world, and this rapidly growing industry offers enormous potential for individuals with the right skills.
The SMU eSports Business Management Certificate program gives you a comprehensive understanding of the eSports industry. You will learn the nuances of revenue streams, sponsorships, and fan engagement. Build the skills to initiate, plan, and execute live esports events.
With curriculum in sports management and business topics, coursework is academically rigorous and industry-driven. You will learn from professionals working at the forefront of the business of competitive multiplayer gaming; through SMU’s regional and international industry partnerships, you will access some of the best and brightest leaders in every aspect of esports.
You'll learn how to:
- Apply business principles like accounting and and finance to the esports industry
- Build esports teams
- Determine and design streaming strategies
- Develop lucrative partnerships with sponsors
- Engage fans to expand your reach
- Plan, manage, and promote esports events and tournaments
- Use data analytics to present statistics about performance
This course is online and self-paced.
University of New Hampshire Professional Development & Training (UNH PD&T) has partnered with Southern Methodist University Continuing and Professional Education (SMU CAPE) to expand access to this exciting certificate program. Students enrolling through the UNH enrollment system will receive communication from SMU CAPE regarding course logistics one week prior to the course start date.