PDT-BusMK-31 - Google Analytics II: Next Level Analytics
Course Description
IMPORTANT NOTICE: This is traditionally a face-to-face classroom training program, but the July session will be held online in response to UNH's current recommendations for distance learning due to the Novel Coronavirus (COVID-19).
This workshop is for users that have the fundamentals of Google Analytics down and are ready to delve deeper into what Google Analytics can do for their organization. Unlock the advanced capabilities of this free tool and take your analytics skills to the next level in this comprehensive course.
This programs is a follow-up to Google Analytics I. It is recommended that students complete Google Analytics I prior to attending Google Analytics II, or have significant experience with Google Analytics.
Workshop Notes
Students need to bring a laptop, PC or Mac, with them to class.
To gain full benefits from this class you need to complete these steps PRIOR to attending:
- Have Google Analytics account with at least 90 days of data
- Get access to your GA account from your administrator or IT person
- Have logged into your GA account successfully
- Bring a Mac or PC that has Chrome to access Google Analytics during the class.
Class time cannot be spent resolving individual GA access issues. If you have problems with your Google Analytics account, please show up to class early for possible help. If you can’t get access to your data you will setup to use the GA Demo account (an Ecommerce Store) during class.
Course Outline
Workshop Description Coming Soon!Applies Towards the Following Certificates
- Digital Marketing : Electives