PDT-BusMK-17 - Engage Your Audience with SEO and Content Marketing

Course Description

Learn how to engage your audience and influence their purchasing decisions online by combining the power of SEO and content marketing.

Through hands-on exercises and activities, understand who your target customers are, where they hang out, and what they’re searching for at each stage of their buyer’s journey. Then learn how to effectively reach your targets through strategic planning, search engine optimization, and quality content. Jump right in – it’s easier than you think!

Did you take Propel Your Business with SEO and Content Marketing at the 2018 UNH Digital Marketing Conference? This workshop will begin with the same presentation from the 2018 UNH DMC, but has been expanded for a deeper dive into SEO and content creation.

Applies Towards the Following Certificates

• Digital Marketing : Electives