Loading...

Course Description

Whether you have no email contacts or a list of 10,000 leads, in this workshop you’ll learn how to build an email marketing strategy that grows your business, your career, and gets you excited!

We'll get hands on with free email marketing tools that will ensure you leave class setup for success.  You'll learn to:

  • Understand and implement email marketing best practices

  • Create a contact management and segmentation strategy

  • Send contextual content in emails and create conversations that people want to engage with

  • Identify trends in email marketing

  • Recognize the importance and impact of personalization

  • Build trust and delight your customers

  • Better leverage existing content assets to attract and acquire email subscribers

  • Streamline your capture forms and pages for better conversions

Hear what participants are saying about the Email Marketing Strategy and Execution workshop:

"Marlana had everyone introduce themselves and talk about how we use email, so throughout the presentation, she was able to draw on our personal experiences, and come up with ideas or campaigns that were specific to our own work."

"The instructor was very flexible and we all were able to talk about our own content and jobs etc.

"Good introductory overview of Email Marketing Strategies."

"It was so helpful to learn the deconstruction of strategy and defining the different categories of email.  And how to craft better subject lines to increase CTR!"

 

IMPORTANT NOTICE: This program will be held live online through Zoom and will feature the same instructors, content, and interaction as our traditional in-person training program.

View Upcoming Marketing Workshops

View All Upcoming Business Workshops

Applies Towards the Following Certificates

Loading...
Enroll Now - Select a section to enroll in
Section Title
Email Marketing Strategy & Execution
Type
Seminar/Workshop
Days
F
Time
9:00AM to 3:30PM
Dates
Jun 03, 2022
Schedule and Location
Contact Hours
6.5
Location
  • GSC Manchester
Course Fee(s)
Tuition non-credit $269.00
Section Fees
Instructors
Required fields are indicated by .